Three out of 4 companies (74%) across industries said they implemented subscriptions, or plan to in the next 12 months, according to a commissioned study from Forrester Consulting on behalf of Salesforce. The trend is taking off because there really is gold to be found. As the chart on the right shows, cloud companies that sell subscriptions — not products — hit the jackpot last year.
Browsing: Marketing Analytics and Customer Experience
The CPG landscape is changing fast. Consumer expectations are shifting, and so are people’s purchasing habits. Overall demand for groceries is up. Still, global supply chains continue to suffer slowdowns and delays, and record inflation is impacting grocery prices.
Muchas empresas ahora están informando sobre sostenibili-dad como un complemento de los informes financieros. Están comunicando su compromiso con los programas Ambientales, Sociales y de Gobernanza (ESG)
All organizations are leaning on digital technologies more than ever before. As companies approach the intersection of legacy and digital technologies and processes, many are struggling to integrate the two. The result is safety issues, interruption of operations, and cybersecurity risk.
For the fifth edition of the State of the Connected Customer report, Salesforce Research surveyed 13,020 consumers and 3,916 business buyers worldwide to discover:
I call it the seller’s dilemma: Do we focus on hitting our numbers, or take a step back to build our skills? When sales reps tell me that they can’t carve out time to work on professional development because they’re scrambling to hit their sales quota, I tell them: I get it. You’re too busy trying to keep your job.
In the current, rapidly changing business climate, maintaining the level of service customers expect can be challenging. Learn how to deliver exceptional service at all times by downloading this eBook which explores five key elements every organisation can incorporate
Retain and attract loyal customers and grow your revenue by increasing empathy, adding the right technology and automating processes. Read Five Keys to Future-Proofing Your Customer Service Success for insights on how your company can ensure the best possible customer service experience in an ever-evolving business landscape.
Im aktuellen, sich schnell verändernden Geschäftsklima kann die Aufrechterhaltung des Serviceniveaus, das Ihre Kunden erwarten, zu einer Herausforderung werden. Erfahren Sie in diesem E-Book, welche fünf wichtigen Elemente jedes Unternehmen integrieren kann:
Da Remotevertrieb und digitale Erlebnisse zu den wichtigsten Interaktionen mit der Kundschaft werden, ist die Aktualisierung Ihrer Customer Relationship Management (CRM)-Lösung wichtiger denn je. Erfahren Sie, wie Sie Kundendaten vereinheitlichen, Vertrieb und Marketing in Einklang bringen und den ROI erhalten – indem Sie den CFO-Leitfaden herunterladen.